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Toyota investing $1.4 billion to build 3 new electric SUVs

Toyota is making additional investments into its Indiana factory as it looks to build three new electric SUVs in the U.S.

Toyota is spending an extra $1.4 billion on U.S. manufacturing as it looks to ramp up its electric vehicle lineup while qualifying for tax credits. 

The new investments will fund the production of three new battery-powered SUVs, all of which will be built at the automaker’s Princeton, Indiana factory. Toyota anticipates hiring an additional 340 workers to support manufacturing ahead of the expansion. The comapny has now spent a total of $8 billion on the Princeton facility, which also builds the Sienna, Lexus TX, Highlander, and Grand Highlander, and employs more than 7,500 workers.

The ramp up of electric vehicle production comes as Toyota’s hybrid lineup spurs substantial demand. Earlier this week, the company revealed it had set an all-time annual sales record for the fiscal year ending in March, surpassing the 10 million unit mark for the first time. Hybrids played a critical role in advancing the company’s market share during the period.

However, Toyota remains well behind other automakers in the manufacturing of fully-electrified vehicles. While its focus on hybrids has helped spur sales, it is also faced without a means to qualify for U.S. EV incentives, which require, among other things, a substantial percentage of a model’s components to be manufactured domestically.

By building the new SUVs in the U.S., Toyota will make its vehicles eligible for these tax credits. The company also plans to use batteries assembled at its North Carolina plant in the upcoming models, further improving its incentive eligibility.

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Colin Velez
Colin Velez
Colin Velez is a staff writer/reporter for CBT News. After obtaining his bachelor’s in Communication from Kennesaw State University in 2018, he kicked off his writing career by developing marketing and public relations material for various industries, including travel and fashion. Throughout the next four years, he developed a love for working with journalists and other content creators, and his passion eventually led him to his current position. Today, Colin writes news content and coordinates stories with auto-industry insiders and entrepreneurs throughout the U.S.

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