Tag: WardsAuto
What a mystery shopping study reveals about dealership processes
Joe talks to Steve Finlay about a recent article he wrote for WardsAuto, building rapport, and a mystery shopping study.
Should there be concern with June sales decline?
With the recent decline in auto sales with a SAAR of 16.5 million, there are some uncertainties moving forward into the second half of...
Why customers like and want your inventory | How to Take...
On today's CBT Newscast for Thursday, June 29th, 2017:
Why customers like and want your inventory - Interview with Steve Finlay
Jim Fitzpatrick sits down with...
Steve Finlay: Why customers like and want your inventory
Jim Fitzpatrick sits down with Steve Finlay, Senior Editor at WardsAuto, to discuss his article Potential Lean Car Dealer Stocks Defy Customer Wants, making...
Is your store compliant with this new Used-Car Rule?
In November 2016, the Federal Trade Commission introduced changes to its Used Car Rule that affect auto dealers selling used vehicles. If your business belongs...
WardsAuto: Customer Retention Comes in Different F&I Packages at Dealerships
Tire-related protection plans – some of them offered for free – can keep customers coming back to dealerships.
“The National Automobile Dealers Assn. shows that...
How to Get Organized with Social Engagement | Improve Your Company’s...
On today's CBT Newscast for Tuesday, June 20th, 2017:
How to Get Organized with Social Engagement
Joe Gumm sat down with Force Marketing's Steve Hardy to...
Which employee is most responsible for your phone processes? | A...
On today's CBT Newscast for Friday, June 16th, 2017:
The dealership employee most responsible for your phone processes
True or False: The most important person at...
WardsAuto: A Formula for Dealership Success Despite Shrinking Margins
We’re coming off of a few great years, so you might not feel it yet, but vehicle sales are trending downward and profit margins...
How to Move Excess inventory – Haig Stoddard, WardsAuto
Trucks, SUVs and crossovers are still hot. You have inventory issues. Competition has ramped up to a different level...And there is plenty of incentive...