Tag: vehicle
How to leverage seasonal service appointments to drive better business
The coronavirus pandemic has changed many Americans’ schedules and habits, and for vehicle owners, one of the main impacts has been a significant change...
Yanfeng develops in-car UV sanitizer that kills COVID-19
Automotive interior design and manufacturing specialists Yanfeng have developed an in-car sanitizer that is capable of killing the novel coronavirus on vehicle surfaces. Yanfeng...
An untold truth: are price reductions good for your dealership?
Since the early days of the industry, price reductions (markdowns) have been “the” tool used to move inventory as it ages, but now post-pandemic,...
Moving marketing to an increasingly online environment
Apple’s fall product launch for the new iPad and Apple Watch moved online in 2020, and Nike launched a line of activewear in September...
How your service department can improve the trade-in process
The vehicle trade-in process has evolved a lot over time. One of the biggest changes is that there used to be a lot more...
How an unsafe vehicle traced to Georgia independent dealer serves as...
Channel 2 Action News published a story on Thursday of a vehicle sold to a retail customer that had been improperly repaired after a...
Mitsubishi connected car tech exemplifies a tool for customer retention
On Wednesday, Mitsubishi Motors announced that Eclipse Cross drivers will be equipped with connected car tools to accentuate the ownership experience through the My...
Collaborations and alliances in the auto industry a new normal
Last week, Honda Motor Co. announced that it had signed off on a nonbinding memorandum of understanding in relation to creating a strategic alliance...
How Dealers Can Streamline Pickup and Drop-off for Service
The effect of the novel coronavirus has yet to recede in the United States, and the overall consumer sentiment among Americans is split between...
Luxury Vehicle Sales Expected to Rebound from Depression
The coronavirus pandemic has not been beneficial to most industries, and this definitely includes the auto industry. According to Cox Automotive, the Kelley Blue...
