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data

Tips to leverage the data you already have to close after-sale...

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We live in a world that is being consumed by the long reach of so-called ‘big data’. It influences nearly every facet of our...
vehicle service contracts

Do Customers See the Value of Vehicle Service Contracts? Survey Says...

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Typically, by the end of the sales experience, when a representative at the dealership asks a customer if they would like to purchase an...