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listing

What do car shoppers want from a vehicle listing today?

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In today’s sales climate, dealerships don’t have to worry about an inability to move their inventory for a model year-end clearance. New and used...
pricing strategy

Velocity Automotive’s Quick Read: The missing piece to the pricing strategy...

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VDP views are widely known and accepted as a key indicator of how well a vehicle is merchandised online and how quickly a vehicle...
VDPs

What shoppers expect to find on your website VDPs

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Modern retailing in the automotive industry now includes an ability for shoppers to perform much of their transaction online. But even before buying a...
dealer

Why optimizing Google My Business can lead to high quality traffic

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On the latest episode of Auto Marketing Now, host Brian Pasch, Founder of PCG Companies, covers the latest updates to the dealer's number one source of...
dealer

When dealers and partners match talent and tech, consumer experience shines

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Personalization is at the core of the way we shop for and purchase everything these days. From groceries to cars, consumers want a fast,...
dealer

How to optimize your SRPs and VDPs to increase website engagement

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On the latest episode of Auto Marketing Now, host Brian Pasch tackles a technical conversation on how to optimize your Search Results Page (SRPs) and...

Lotlinx Integrates with CarNow For Chat-Friendly, Conversion-Optimized VDPs

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CHICAGO -- LotLinx, the industry’s #1 Automotive AI, yesterday announced a new integration to strengthen its powerful CX-AMP Vehicle Display Page offering, a vital...
VDP - vehicle detail page

Four Ways to Optimize Your VDP and Drive Sales

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We need to redefine the meaning of the vehicle detail page (VDP). At a time when automobile shoppers are expecting more transparency and user-friendly experiences,...
VDP

Optimizing your VDPs for the mobile screen

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Today’s consumer is increasingly reliant on the internet to accomplish everyday tasks. And the car shopping process is certainly on that list. But the...
Newscast

Erin Kerrigan on the best time to sell your dealership |...

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On today's CBT Newscast for Friday, September 1st, 2017: Erin Kerrigan on the best time to sell your dealership In a Blue Sky Report from earlier...