Tag: vanity metrics
Vanity Metrics: The Snake Oil of Marketing
Some time ago we partnered with a production company to start a new show on TV which promised to boom the business. We hired...
Is Your Dealership Getting Fooled by Vanity Metrics? – Jonathan “JT”...
Despite positive page views and clickthrough rates some dealerships continue to ultimately struggle with sales and outcomes. Jonathan "JT" Thompson, Vice President of Sales...
