Tag: transparency
What to do When Customers Want to Buy for Invoice Price
On this week's episode of On the Mark, Mark Tewart, author and President of Tewart Management Group, talks about what to do when a...
Start Being Candid With Customers Who Ask About Price First
If there’s one thing dealers could do to improve customer satisfaction in the coming year, it might well be this: Change your answer to...
Why Dealers Need to Be More Transparent with Data, Communication, and...
Buyers have long been suspicious of auto dealers. Historically, there has been a lot of distrust here, as the perception is that prices can...
Selling to the Customer Clearly and Concisely
On this week's episode of F&I Today, Becky Chernek talks about being clear and concise when selling to the customer and simplifying the process...
Attracting Customers with Better Incentives
Negotiating and haggling when shopping for a car can oftentimes be awkward and frustrating, but it is made even more difficult if dealerships are...
Selling Your Weakness
On today's edition of On the Mark, Mark Tewart talks about being completely transparent by not only selling your strengths, but also selling your...
Boost Dealership Transparency with One-Price Selling – Barry Schwartz, Robertson Honda...
You can check out Part 1 of Barry Schwartz's interview here.
Are you tired of relying on a large sales staff to help maximize the...
Building Transparency with the Customer
On this week's Kain & Co., David goes over some phrases to use in your sales pitch that improve your transparency and allow the...
Technology, Transparency, and the A-Z Sales Process
On this week's episode of Kain & Co., David invites Glen Tuscan of Dealer Commitment Service, Inc. to talk about trust and transparency, technology,...
Incorporating Transparency in Your Online Retailing Process – Max Zanan
CBT News welcomes Max Zanan, bestselling author of The Perfect Dealership. Max discusses sales strategy and giving your customers the best possible online experience in order...
