Tag: Tip of the Day
Using Video to Build Your Client Base
Follow up is good, obviously. Today though, that’s not enough. David explains why good follow up is needed in today’s environment.
Adding Entertainment to Your Process
Can you entertain your customers just enough to where they enjoy the car buying process and end up purchasing from your dealership? Jonathan Dawson...
Let’s Talk About Texting
Your dealership hesitates to send text messages for several reasons. Would you like to have 50% of your customers to communicate with your dealership...
Appointments = Income
We know time is money, but how much time are you spending on setting appointments? Grant explains how the two go hand in hand.
Make It Easy, Keep It Easy
Nobody minds paying a premium in return for a more simplified process. Jonathan Dawson explains how making things easier for the customer can boost...
Strategic Dispatching
Dispatching is one of the most critical processes in our dealership service departments today. Since throughput is the key to profitability, dispatching is not...
Five “No’s” before they go
When people buy products $10,000 and up, 80% of all transactions occur on the fifth request to buy. Paul explains why salespeople in auto...
7 Factors to Tip the Scales: Efficiency
Being efficient in the car buying process is important to customers. Jonathan shows you some examples of how to increase efficiency, therefore improving the...
Retaining Loyal Customers
More than 80% of dissatisfied service customers state that they would’ve come back to the dealership for service if someone would’ve paid attention to...
Expertise: 7 factors that can Tip the Scales
On today’s Tip of the Day, Jonathan Dawson continues his Tipping the Scales series with Expertise, the idea that a person can develop trust...