Tag: Straight Talk
Do you know it all?
Unless you've sold a car to everyone in your town, there's always a new customer to meet or a new approach to the business...
5 Reasons that Stop Growth in the Auto Industry
In this week's episode of Straight Talk with David Lewis, David gives 5 reasons that growth stops in the auto industry.
How to Approach Trial Closes
Are trial closes the worst thing on the planet? No, but David does have suggestions when thinking about using them. Take a look.
Avoiding the Use of Pressure Questions
On this week's episode of Straight Talk, join David as he goes over one of the most critical things to avoid when selling cars:...
Remaining Silent on the Demo Drive
Are you quiet during the demo drive? Does it matter if you are? David says it does matter. Find out why keeping quiet makes...
The #1 Organization in the World
On this week's episode of Straight Talk, David Lewis talks about the #1 organization in the world and the center of their process.
Making and Achieving Daily Goals
On this week's episode of Straight Talk, David Lewis tells us how to set and achieve realistic goals for success in retail automotive sales.
Dealing With Common Sales Obstacles
At this point, customers know how we do business. They are willing to walk away if they feel pressured. Today's ultra-informed buyers come into...
The Objection Conversion
Properly handling objection is something a salesperson must know to be the best they can be. During the negotiation process customers will often try...
Tips for: “What do you think my trade is worth?”
On this week’s edition of Straight Talk, David Lewis discusses how you should respond to the question “what do you think my trade is...