Tag: stair-step incentives
A Step Forward or Backward with Stair Step Incentive Programs?
They’ve been cursed, blamed for sales blips, and looked down on by many dealers, manufacturers, and even retail customers. Yet, stair-step incentives, whether they...
Stair Step Incentive Programs Aren’t All Bad
Quota kickbacks have a place in the automotive industry with benefits for both consumers and some dealers.
Programs that reward dealer volume sales, known as...
Exclusive Interview with NADA Chairman Mark Scarpelli
CBT's Jim Fitzpatrick invites NADA Chairman Mark Scarpelli to discuss topics including the NADA's hurricane relief efforts, stair-step incentive programs, consumer trust, and more.
Weighing the Costs: The Impact of Stair-Step Incentive Programs on America’s...
The Purpose of Stair-Step Programs
A lot of controversy surrounds the subject of stair-step incentive programs. There are strong opinions about the practice on the...
Why are customers so interested in trucks & SUVs? | 5...
On today's CBT Newscast for Thursday, August 10th, 2017:
Why are customers so interested in trucks & SUVs?
We know SUVs, trucks, and crossovers remain popular...