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What car dealers should look for in digital advertising partners

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Despite economic headwinds that will challenge dealers in 2023, PureCars, an automotive digital advertising and merchandising solutions firm, is a valuable tool for dealers...
loyalty marketing program

How to communicate with customers while working with less inventory

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On the latest episode of Kain and Co., host David Kain, president of Kain Automotive, shares the language that works well when it comes to working...
digital retailing

Are Digital Retailing Tools Promising More Than They Can Deliver?

Digital Retailing or DR for short is the latest and greatest thing, dominating press releases, blogs and discussions at NADA 2019, unseating ‘AI’, ‘machine...
digital deals

Digital Deals: Coming to a Dealership Near You

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Most dealerships use scanning solutions to create digital documents, but there are several reasons why scanning is not the ideal solution for digitizing documents....
customers

Customers Need to Like You!

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In a Dealership Service Department, the relationship with your customer is “King.” It’s far more important for the customer to actually like you than...
close the deal

5 Solutions to Close the Deal

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Way too many salespeople spend too long selling and too little time closing. These two things—selling and closing—are completely different arts and you need...

Daily Newscast: Auto Industry Dependent on Millennials

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On Today’s Show, is the fate of the auto industry dependent on millennials, how one dealer gives back while driving more traffic, and solutions...

Solutions to improve your dealership culture

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Jonathan Dawson: Trainer/consultant, founder of Sellchology and co-author of the book Race To The Finish Line.

Steps to Delivery on Your Marketing

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The 10% solution By: Glenn Pasch Every month dealers spend anywhere from $10K to over $100K a month on marketing. From traditional ads on TV, radio,...