Tag: social media
Why is Local Media Advertising so Important?
20 years ago, buyers would visit several dealerships and go on dozens of test drives to find the right car. A prime location and...
Six Tips for Creating a Stellar Customer Experience on Multiple Marketing...
How can we best describe the buying path of a potential car buyer? Well, it definitely isn’t a straight line. There are a lot...
Increase Lead Conversion with These Automated Marketing Campaign Strategies – Eric...
According to recent studies by Invesp, automated marketing campaigns, on average, increase sales productivity by 14.5 percent, with 77 percent of automation users reporting...
Five Must-Have Components for Your Next Successful Dealership E-Newsletter
Contrary to popular belief, when it comes to genuinely capturing the attention of your automotive audience, email is where you should put your focus....
6 Video Ideas for Social Media Outreach
Social media is the next frontier for customer outreach and connection. Video content, in particular, is a powerful tool for engaging with your buyers...
Five Ways to Figure Out What Social Media Platform is Right...
When selecting a social media strategy, one of the first significant decisions to make is which platforms you will invest time in. Many make...
Five Tools That Help Dealerships Level-up Their Digital Marketing Strategy
Today, your customers are highly likely to find you online. According to Google, 95 percent of vehicle buyers use digital as a source of...
Increase Your Reach: The What, How, and Why of Leveraging Influencers...
In today's world of sales and commerce, more and more consumers are looking to their peers as well as influencers for product recommendations. While...
Social Media: The 5 Dos and Don’ts Your Dealership Marketing Team...
Connecting with customers via social media requires a different mindset from other forms of marketing because the goal is to create an ongoing two-way...
Creating Unique Social Media Strategies for Your Dealership – Cathy Nesbit,...
According to a recent report by Statista, 69 percent of Americans ages 18-29 are active users of social media, making highly targeted social media...
