Tag: social media
How Social Media Influencers Are Changing the Auto Industry
As consumer attention fragments among the various pulls of modern-day media, companies are turning to unconventional sources to move their products front and center....
5 Top-Notch Social Media Strategies and Management Tools for Your Dealership
Things move quickly in the digital age. By now, most dealerships recognize the need for a stellar social media presence. Study after study shows...
Using Social Media to Recruit Top Dealership Talent
Employee recruiting has certainly come a long way from the days of having to walk into an employer’s office and hand the hiring manager...
Dealership Social Media Marketing: Four Questions to Determine if a Social...
When it comes to social media, it is reasonable to wonder if it is necessary. Ultimately, it is an excellent practice to question everything...
Five Ways Dealerships Can Help Their Communities While Growing Their Brand...
According to a 2017 Corporate Social Responsibility Study by Cone Communications, 87 percent of respondents said they would purchase a product because a company...
Making Social Media Marketing Part of Your Dealership’s Overall Culture –...
On today’s show, we’re pleased to welcome Rudy Tremenio, but you probably know him better as El Patronn, Managing Partner at Brooklyn Mitsubishi.Â
VIDEO TRANSCRIPT:
Jim...
Three Pros and Cons of Developing a Mobile App for Your...
As of August 2019, there were 2.46 million apps in the Google Play store, and 1.96 million in the Apple app store. Many companies...
Traditional Advertising Is Dead. Or is it?
The internet is having a moment, which could lead dealerships to question whether the smart move would be to move the majority--or all--of their...
Five Ways Dealers Can Introduce Big Data Solutions to Their Dealerships
Every week, it seems as if there is a new buzzword related to technology and innovation regarding the automotive industry. It can be overwhelming...
How to Take Advantage of E-Commerce Opportunities in Auto Retail
The sudden shift from traditional marketing to e-commerce can be jarring. The transfer of business from brick and mortar to the virtual world brings...
