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social media

Four Tips for Optimizing End-of-Year Marketing

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It is hard to believe that December is again on the horizon. The holiday and the end-of-year rush is in full swing, and consumers...
social

Selling Cars with Social Media

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On this week’s episode of Progressive Retail, Cory Mosley speaks with Rudy "El Patronn" Treminio about increasing your social media selling and developing a more...
social media

How To Use Social Media Data For A Trend Analysis In...

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Similar to any other industry, it’s essential for dealerships to use the data they collect to continue on improving. The automotive industry, especially, is...
change agents

How Many Change Agents Work at Your Dealership?

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Our industry faces not waves of occasional change -- but constant, everyday change that can help or hurt a dealership depending on how well...
training

Fast Track Sales with Training, Collaboration, and Motivation – Dave Benson,...

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Cultivating a network for salespeople to strategize and learn from one another, as well as find training resources can make all the difference in...
service department

Make Your Service Department More Profitable With These Tips

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Maintaining a profitable service department is one of the best ways to ensure that your dealership turns a profit, even when people aren’t buying...
revamping

6 Things To Keep In Mind When Revamping Your Website

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A/N: For cohesiveness, it’s recommended that you read the first part of this two-parter article. After you are sure that you need to revamp your...
social media

Leveraging Social Media

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 Today on Auto Marketing Now, Brian Pasch welcomes co-hosts Denise Casagrande, Social Media Manager at PCG Companies, to discuss the best ways your dealership...
customers

Putting Your Dealership Customers To Work As Brand Ambassadors

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When you want to get your dealership to be well-known around the nearest towns and cities, the best form of advertising is brand building....
email marketing

Five Ways Your Dealership Can Use Email Marketing To Increase Sales

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When it comes to digital marketing, social media and webpage analytics tend to get all the shine. However, email has proven to still be...