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See how automotive dealerships are winning over younger car buyers with cutting-edge digital strategies and irresistible engagement.

Dealerships explore new strategies to win over younger car buyers

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Imagine a family-owned dealership deeply rooted in tradition but now facing a pressing dilemma: attracting the elusive younger generation. As digital platforms and social...
To provide insights into current dealership marketing trends and the broader role of social media, Marc Lavoie joins us on Inside Automotive.

How dealerships can leverage social media to build trust and drive...

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In today's landscape, nearly everyone is on social media, and it's especially crucial for those in sales or dealership service. However, should the use...
By prioritizing authenticity, creating engaging content, and inte­racting with their audience, de­alerships can create a powerful social media strategy.

Social media savvy: building an engaging online presence for your dealership

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In today's digital age, it is impe­rative for businesses, including car de­alerships, to have a strong online presence. Social media platforms offer a unique...
Car dealers leveraging social media to sell cars

7 ways car dealers can master social media

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95% of vehicle buyers use digital channels as a source of information, according to Google. Social media platforms are likely included in these channels...
social media content

5 creative social media content ideas for your dealership

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Are you looking for creative ways to market your automotive dealership on social media? If you have a social media presence, it's easy to...
customer

4 tips on using digital tools to ensure customer loyalty after...

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Anyone selling cars knows a sale is only the beginning of a relationship with a customer. And your dealership should be providing continuing education...
TikTok

How car dealers can expand their social media strategy on TikTok

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TikTok is the 'it' social media platform to be on now. If you own a car dealership or work at one, don't look down...
Price

Social media marketing for car dealers: What is different in 2022?

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Welcome to this week’s episode of Used Cars Weekly, the original CBT News show dedicated to bringing car dealers best practices and tips for...
LinkedIn

4 reasons why LinkedIn should be a go-to for customer acquisition 

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Instagram, Twitter, and Meta (formerly Facebook) may likely already be on your radar for customer acquisition and brand expansion. If they are, it's with...
Roger Love

How to evaluate the success of your social media strategy

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Nobody can deny the power of social media in our society. However, many car dealers are still not taking advantage of advertising opportunities on...