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TrueCar

How TrueCar’s Re-Brand Affects Dealers and Car Buyers – Kerri Wise,...

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In this segment, Kerri Wise, TrueCar's Vice President of Industry Relations and Education, and Jim discuss TrueCar's recent re-brand and how that will ultimately...

Staying Motivated When You’re In Sales

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Isn’t ‘Selling’ a blast on those busy days? Even when you’re there 8 or 10 hours, when you have appointments who show and buy, and...
future of your dealership

7 Ways to Future-Proof Your Dealership

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Has the slow-down arrived? According to CNBC, a number of dealerships are reporting softer sales in recent weeks, creating speculation that auto retailers face tough...
hispanic

How Your Dealership Can Tap into the Growing Hispanic Market –...

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According to Dealer Marketing Magazine auto purchases by Hispanic buyers are on track to double from 2010 to 2020, growing at a pace of...
scarcity marketing

Scarcity Marketing Gets Smarter

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Automotive is getting smarter about applying a traditional approach to retail: scarcity marketing. Both dealers and customers stand to benefit. Retailers have relied on scarcity...
selling cars

5 Strategies to Increase Sales

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It is a manager’s favorite line: “We need to just get back to basics.” While there is certainly something to be said about the...
electric vehicles

Electric Vehicle Prices Remain High as Demand Increases

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Oil Companies Are Concerned About EV Gains Ten years ago, it was difficult to imagine a day when oil producers would be concerned about vehicles...

How the Service Walk can sell more cars

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David explains how the Service Walk will prove value to the customer and help you sell more cars.