Tag: sales strategy
CBT Automotive Newscast: August 31, 2020
Today's Featured Interview:
CBT News Market Update: Bob Lanham, Facebook & Lance Schafer, LotLinx
From the beginning of the COVID-19 pandemic to now, digital marketing in...
CEO Alex Goldfayn Discusses Key Communication Strategies to Generate More Sales
Many of our personal and professional lives have been altered since the start of Coronavirus, but that doesn’t mean optimism and positivity have to...
Dealer Forward – Silver Linings: Dealer Roundtable of Marketing, Fixed Operations,...
Welcome to another episode of Dealer Forward. Today’s panel discussion covers the Cox Automotive Marketing, Fixed Ops, and Sales Dealer Playbooks, and examines real...
David Lewis on How Sales Training Has Adapted to a Virtual...
In light of recent events, many dealerships are making the jump to virtual retailing and with that, comes a new set of challenges. Bringing...
Evaluate Your Sales Training, Is it Up to Par? – Mark...
Consistent training for your sales staff is crucial to winning every customer that comes into the showroom. However, dealers often say that they don't...
Generate More Be-Backs with this Step-by-Step Guide
Before the age of the internet and smartphones, be-backs were done with voicemails and letters. However, today there is so much technology at a...
Jonathan Dawson on Quickly Identifying Different Types of Buyers
Amidst another surge of Coronavirus in the U.S, car sales seem to be rolling along with strong numbers in May, June, and now July....
The Skill Sets Your Salespeople Need in Order to Thrive During...
On today's show, we’re pleased to welcome back Jeff Shore, CEO of Shore Consulting, best-selling author, and B2C sales expert. In this segment, he...
Mark Rikess Shares His Insight About the Evolving Sales Process During...
As part of our ongoing coverage of the Coronavirus, we’re pleased to welcome back Mark Rikess, CEO of Rikess Consulting. In this segment, Jim...
Changing Course: Are Traditional Weekday Hours Still Right for Sales Staff?
Dealership sales staff are known for pulling long hours. From working during the weekdays, to pulling early evening and weekend shifts, sales staff are...
