Tag: sales strategy

At one time, a car sale was complete the moment the taillights faded into the distance. Today, the sales experience goes much further than...

Dealers are constantly looking for ways to get an edge in the digital age, yet many continue to follow the same sales and advertising...

If your dealership has been hearing a lot about artificial intelligence, or AI, you’re in good company. The term crops up a lot, especially...

  "You have to ask your customer to buy your car." David Lewis tells you how to accomplish this in 7 words on Today's Tip...

If you are one of those rare dealerships that conducts competitor monitoring daily, you are ahead of more than 95 percent of the other...

Thanks to mobile devices, call volumes to dealerships are up significantly, outpacing internet leads by four to one, according to ADP Digital. In fact,...

Glenn Pasch: Dealers often ask, “Does social media really work?”  See what Glenn thinks.

Brad Perry of DealerSocket

If you have read and acted upon the first two installments of this Client Alert series, you know the reasons why you have decided...

Are dealerships missing opportunities by focusing too much on overcoming objections in the finance and insurance office? F&I trainer Lloyd Trushel thinks so and calls...