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retention

Driving Customer Retention to Your Dealership

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Customer loyalty does not necessarily translate into repeat business for your auto dealership. OEMs and dealers spend millions of dollars seeking to convert consumers...
Ryan Williams

5 Ways to Keep the Business of CPO Customers

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You Got their CPO Business, Now Keep Them: Here’s 5 Ways! You want to retain every buyer to whom you sell a certified pre-owned (CPO) vehicle...
prepaid maintenance

Service Customers Buy Prepaid Maintenance Programs

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A Win-Win For All By Ryan Williams Customers naturally sense that prepaid maintenance plans will help them develop habits of healthy vehicle maintenance – routine, a plan,...