Tag: Russ Chandler

Consumers are going to dealer website, but most of the time they're not staying for long. This i soften due to 'ease-of-path' issues, meaning...

On today's CBT Newscast for Monday, June 19th, 2017: Why customers are leaving your website early Consumers are going to dealer website, but most of the...

Balancing the eCommerce Versus Showroom Experience By: Russ Chandler For the longest time, consumers who were ready to buy a car physically went to your dealership....

How Partnerships with dealerships bring added benifits By: Russ Chandler Most, if not all dealerships have different providers that they work with to ensure things run smoothly....

Relationships Bring Value Added Benefits By Russ Chandler Most, if not all dealerships have different providers that they work with to ensure things run smoothly. There...

Third Party Shortcuts May Not Be the Answer To Creating a Website BY Russ Chandler Whether you realize it or not, there’s a tremendous shift occurring in...

Is a Website Personalization Strategy for You? By Russ Chandler In this day and age, your website is, arguably, the most important aspect of your dealership’s overall...

Do you ever have the fear that potential car buyers won't engage long enough on your site to complete share information and generate a...