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hispanic

Ricky Lopez on driving more Hispanic car buyers to your website...

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A post from Think Google says that U.S. Hispanics are ahead of the curve when it comes to digital. It adds, "they lead in...
newscast

Driving more Hispanic car buyers to your dealership | Why No...

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On today's CBT Newscast for Friday, September 7th, 2017: Ricky Lopez on driving more Hispanic car buyers to your website and dealership Ricky Lopez, CEO of...
Hispanic Market

Impactful ways to tap into the Hispanic market

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Hispanics account for more than 20% of the population (ages 10-39). This year, Hispanics will purchase nearly two million new vehicles. How can your...
Analysis Paralysis

Impactful ways to tap into the Hispanic market | Americans Want...

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On today's CBT Newscast for Wednesday, July 12th, 2017: Several impactful ways to tap into the Hispanic market Hispanics account for more than 20% of the...
hispanics

Why reaching out to Hispanics is important

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Reaching out to certain groups is nothing new when it comes to auto retail, but maybe your dealership is still trying to figure out...
newscast

Daily Newscast: Mark Sokal: Why you shouldn’t spend more than $300...

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On today's CBT Newscast for Tuesday May 2, 2017:  Ad expert says you shouldn't spend more than $300 a vehicle In today's industry, marketing involves more...