Tag: retention
Could used car leasing tide over ravenous car buyers?
Dealers nationwide are experiencing or expecting shortages on their new car lots. Some manufacturers have fared better than others, but as a whole, the...
How dealers can attract and retain female staff
Hiring and holding onto female employees isn't just about diversifying a dealership's staff or appealing to female buyers. Evidence has repeatedly shown that including women at all levels...
How F&I can play a part in increasing customer retention
“How do we keep ‘em coming back?”
It’s a very important question for anyone working at a dealership.
Customer retention is one of the most important...
Studies Show Key to Selling is Relationship over Product
The J.D. Power 2020 U.S. APEAL Study rank automakers based on how excited and emotionally connected people feel to their new cars. Of a...
Taking Care of Your Service Technicians
On this week's episode of the Weekly Tune-Up, CBT's Jim Fitzpatrick talks to fixed-ops expert, and regular CBT contributor, John Fairchild of Fairchild Automotive...
Customer Acquisition and Retention
On this week's episode of the Weekly Tune-Up, CBT's Jim Fitzpatrick talks to fixed-ops expert, and regular CBT contributor, John Fairchild of Fairchild Automotive...
Employee Onboarding: Five Things Dealership Owners Should Do with New Hires...
It is true what they say; you never have another chance to make an excellent first impression. At your dealership, the onboarding and training...
Increase Service Retention with These Innovative Service Contract Features
Service contracts have been around for a long time. They provide additional profit opportunities at the time of sale, and theoretically provide more service...
How to Improve Employee Retention and Productivity
As a manager, two of your chief concerns are productivity and employee retention. The first boosts your company's revenue. The second reduces the chances...
Perks and Policies that Drive Retention
Cox Automotive’s Dealership Staffing study pointed out some worrying hiring trends in the auto industry. It found a 40% overall dealership staff turnover rate,...
