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Why Dealers Need to Be More Transparent with Data, Communication, and...

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Buyers have long been suspicious of auto dealers. Historically, there has been a lot of distrust here, as the perception is that prices can...
record high

5 Ways Dealers Can Help Customers Wade Through Record High Vehicle...

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Many automotive analysts have projected a decrease in the number of cars sold this year. The primary reason given for this was the fear...
Pricing

Continuing To Provide Fair Pricing and Transparency With New Product –...

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TrueCar has built a respectable reputation of trust for their fair pricing and transparency. Last year the company launched a pilot product that was...

Does one price selling work for the dealer that started it?

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If someone told Jerry Mullinax Saturn invented no-haggle pricing, he would respectfully disagree. “My dad (Ed Mullinax) gets the credit for being the first guy...

CBT News – May 19, 2016

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CBT News - May 19, 2016 On today's show: Do your customers see the difference in lowest price versus fair and transparent prices? How is your dealership...

CBT News – August 25, 2015

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On today's show: Jeremy Anspach, CEO and Co-Founder of PureCars, shares tips for improving your current digital strategy Katti Ehoff Fields, VP of Dealer Products at...

How this new product can help you build trust and close...

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Car shopping destination Edmunds.com launched a new customized tool for car dealers to more quickly validate pricing and information on all of their inventory...