Tag: premium
May auto sales come in hotter than projections but cool down...
May’s new auto sales are defying even Cox Automotive’s initial expectations. It looks like the release of pent-up demand due to an increase in...
Reach customers in your neighborhood with these hyperlocal auto marketing strategies
As a dealer representative, you’ve probably heard of hyperlocal marketing in general. Hyperlocal marketing is important amongst services that often have a local presence,...
4 primary ways to create a dealership marketing strategy
Traffic, traffic, traffic. Traffic solves a lot of problems for dealerships. You have to get traffic. You have to get people in the door,...
How the legacy of Celebrity Motors Cars is changing the automotive industry
Celebrity Motor Cars, the family of luxury automotive dealerships on the east coast, recently added a Ford store to their portfolio. On today's Inside...
Ford wins the subscription services game, while CEO Farley mulls over...
Welcome back to the latest episode of The Future of Automotive on CBT News, where we put recent automotive and mobility news into the context...
5 cutting-edge digital tools to enhance your dealership’s website
A dealership's website is the center for their public communications. The content on your website and how well things work together from trade in...
David Kain on key automotive industry trends driving car buyer behavior
On this edition of CBT Now, we’re pleased to welcome back David Kain, the president and owner of Kain Automotive, to discuss the upcoming...
Do electric cars have a gender divide?
EV startups have been crucial in revolutionizing the transportation industry. They help speed up the transition to EVs as they work on developing not...
Behind the success of the world’s longest-running Chevrolet dealer — Ginny...
McClinton Chevrolet of West Virginia is the world’s oldest Chevrolet store with over 100 years of business. Since its founding 1915, it has remained...
Types of customer data that will help you better understand and...
Are you ready for some detective work? See, in our auto dealership universe, there’s this untapped goldmine that’s waiting for a bit of investigation—call...