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tech

New report finds consumers prefer familiar auto options to advanced tech

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While more advanced and exciting technology and drivetrain options are set to flood the automotive market in coming years, a new report found that...
service

New study shows consumers’ motives for dealership service, key marketing tactics

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A new study performed by DriveSure and FixedOPS Marketing reveals trends in how customers select a service department, what motivates their choice, and ways...