Tag: pay per click
Making the Most of Your Digital Spend – Interview with David...
CBT's Jim Fitzpatrick sat down with David Schoonover, Head of Digital at Kia Motors of America, to discuss David's "digital checklist," monitoring your digital...
Your PPC Vendor Can’t Answer The Big Question
Clicks Don’t Sell Cars; Marketing Should Aim For the Return on Investment
By Gino Cipperoni
How many cars did my digital marketing sell me?
That’s the...