Tag: online
Best practices for engaging today’s car shopper: Remote car sales (Part...
A study by KPMG has found that for car purchases, "consumers want ... an end-to-end e-commerce experience." They also don't want to step "in a showroom, even...
Marketing to women in the post-COVID world
We live in unusual times. Today, still in the midst of an uncertain pandemic, people tend to have either an abundance of free time, or no...
Tips to handle bad online reviews for F&I
Think about the last time you bought anything online. What did you do first? You probably started with Google (as we all do) or...
Preparing to thrive in auto retail in 2021
2020 has brought about massive change to the automotive industry and especially for dealers. With less traffic due to widespread digitalization and mobility, COVID...
J.D. Power finds sales satisfaction increases due to pandemic tools
The technology and tools that dealers were forced to quickly adopt in the spring due to the COVID-19 pandemic are largely responsible for an...
Tips for dealers to do pickup and delivery well
You've heard your customer's responses and requests. Logic alone would tell you that consumers consider pick-up and delivery services important when it comes to...
Online auto loans are on the rise. What does this mean...
The pandemic has changed the way consumers purchase cars, which extends beyond online research and requesting test drives. Today, customers are conducting a variety...
End-to-end digital retailing challenges solved by Asbury Automotive Group
On Wednesday, Asbury Automotive Group announced the launch of their new end-to-end digital retailing solution, Clicklane. The news release calls Clicklane the evolution of...
Study shows that negative auto dealer ratings are on the decline—Why?
Today, it can quickly feel like company reputations either rise or fall depending on what is said about them on Yelp, Google, or any...
Five factors that drive innovation in auto retail
Dealership gross profits have declined from 3.3% to 2.4% between 2015 and 2018. Over that same time frame, an average dealership’s operating profits saw...