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service

4 ways to set the first service appointment that customers keep

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While the new car buyer is sure to visit your dealership for a warranty repair, fewer are coming back for maintenance. Most customers prefer...
John Fitzpatrick

How Force Marketing is Using Video to Help Dealers Improve Their...

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Force Marketing's John Fitzpatrick joined Jim on the CBT Stage at NADA 2020 to explain how using video in an omni-channel marketing approach can...