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Roadster

Moving forward: The focus and path for Roadster and CDK Global

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In early June 2021, CDK Global acquired Roadster for $360 million. The two companies joined forces with the intent to drive modern retailing to...
dealer

Roadster CMO weighs in on COVID-19 recovery with dealer survey results

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Dealers have had to adapt at an incredible rate in the past seven months or so. Roadster partnered with NADA in May to perform...
Roadster

Roadster Execs on Facilitating the Soaring Demand for Digital Retailing

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With purchase processes rapidly changing, dealers are looking for easy yet effective ways to streamline and close sales. Car buyers simply aren’t going the...
sales process

Can you sell cars online?

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On this week's episode of Progressive Retail, Cory invites Roadster CMO Michelle Denogean on to discuss what the online/offline sales process looks like in...