Tag: Mary Welch
A Life and Industry of Opportunities: Winston Pittman Creates an Empire
When Winston Pittman decided to open a Chrysler dealership in Louisville, KY in 1988, he walked into several stores in the black neighborhood where...
Marketing Without 5-Year Forecasts Key to Success and Growth
Vince Sheehy, president and CEO of Sheehy Auto Stores, isn't a big fan of long-term planning. Instead, Sheehy, who oversees 24 stores with annual...
How Football Training Camp Brings Sales
Editor's Note
By Mary Welch
Roger Scholfield’s father had a plaque in his used car dealership office in Augusta, Kanas. It read “Service Means Sales.” Vic Scholfield’s,...
Service Means Sales
A Service-First Philosophy Keeps Honda Dealership Growing
By Mary Welch
Vic Scholfield was a visionary when it came to customer service. Scholfield, and his brother Dick, opened...
LA Car Guy Goes and Sells Green
Mike Sullivan Sells Cars and Spreads the Word about the Environment
By Mary Welch
Mike Sullivan has always been environmentally aware — whether it is surfing, putting...
Transparency In Service Customers From Straying
Dealer Fights Customer Flight With Prices and Value
By Mary Welch
Need a four-wheel alignment or cabin air filter replacement but am not sure the dealership will...
Building a LEED Gold Dealership Was Neither Cheap Nor Easy For...
However, the Michigan family business has been repaid, and then some, in utilities savings and favorable publicity. BY MARY WELCH
Ryan LaFontaine estimates an LEED...
Dealerships Adjacent To Military Bases Can’t Just Sit Back And Wait...
Texas Mazda store learns what’s necessary with relationship-building, sponsorships, advertising.
BY MARY WELCH
With roughly 40,000 soldiers stationed at Fort Hood in Killeen, Texas, about an...
Blowing Off Bad Online Reviews: A Strategy You Can’t Afford
Customers may volunteer to change them once a problem is fixed, but if they don’t, dealerships must be assertive. BY MARY WELCH
When dealing with...
