Tag: marketing
How to Market to Generation Z
How to Market to Generation Z
Joe Gumm Interviews Renee Stephens VP of US Auto Quality of JD Power
Reach more Customers with Max Steckler
Reach more Customers with Max Steckler
We sat down and talked with Max Steckler who is the VP of Digital Products of CDK. We asked...
How Dealers can Save Advertising Dollars this Election Season
How Dealers can Save Advertising Dollars this Election Season
Watch our interview with Jennifer Paine from Lotlinx as she discusses their upcoming webinar discussing where...
The 10% Solution
Steps to Delivery on Your Marketing
By Glenn Pasch
Every month dealers spend anywhere from $10K to over $100K a month on automotive marketing. From traditional ads...
CBT News – July 26, 2016
CBT News - July 26, 2016
On today's show
10 Things every customer wants
Does your Marketing connect with your Target Audience?
One Price No...
Does your Marketing Connect with your Target Audience?
Does your Marketing Connect with your Target Audience?
Watch our interview with Kathi Kruse on how to communicate with your target audience with Advertising and...
Psychology Behind Video Marketing, Emotions and Sales
It’s All About Emotion
By Gina Reuscher
In today's world filled with massive amounts of information and intense competition for consumers' attention, finding a way to...
CBT News – May 19, 2016
CBT News - May 19, 2016
On today's show:
Do your customers see the difference in lowest price versus fair and transparent prices?
How is your dealership...
CBT News – May 18, 2016
CBT News - May 18, 2016
On today's show:
You have the right product, pricing and place, but what if customers don't like your people?...
Your PPC Vendor Can’t Answer The Big Question
Clicks Don’t Sell Cars; Marketing Should Aim For the Return on Investment
By Gino Cipperoni
How many cars did my digital marketing sell me?
That’s the...
