Tag: marketing
Marketing Inspiration from Amazon
A sales manager once told me that if I wanted inspiration, then I should copy a salesperson who is successful. That advice still makes...
Ken Shilson on Sub-Prime Auto Finance | Marketing Inspiration from Amazon...
On today's CBT Newscast for Monday, July 17th, 2017:
Ken Shilson on Sub-Prime Auto Finance
Joe sits down with Ken Shilson, the "Guru of Buy Here...
How to find the right vendor
When it comes to your inventory, we know not every dealership has a Director of Digital Marketing or a Data Specialist that spends time...
3 questions that will turbocharge your community engagement
“Community engagement” is a buzzword in marketing these days, but what does it really mean? Should your dealership do more of it? If so,...
How auditing your sales process can impact sales | 3 questions...
On today's CBT Newscast for Thursday, July 13th, 2017:
How auditing your sales process can impact sales
Jim Fitzpatrick invites Glenn Pasch, CEO and Partner at...
The importance of tagging traffic to your website

On this week's episode of Auto Marketing Now, Brian talks about why you should use UTM tags and the importance of tagging traffic to...
5 (Quick & Easy) Marketing Tactics to Implement at your Dealership
Sometimes you just want some simple ideas to help drum up sales, not an academic thesis on marketing or a lecture on advertising. Here...
How to get the results you want from your sales team...
On today's CBT Newscast for Monday July 10th, 2017:
How to get the results you want from your sales team
Are you getting the results you...
Are you where customers are online?
Joe talks to Andy MacLeay, Director of Digital Marketing for Dealer.com, about why summer is the best time to sell, online marketing, key consumer...
Mark Tewart on making the most out of July 4th sales...
Today marks the beginning of 4th of July weekend, one of the busiest times for consumers to walk your lot. You've spent a tremendous...
