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webinar

Unleashing the Power of Webinar Marketing

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According to MyOwnConference.com, webinar history began at the end of 1980’s in the form of real-time text messaging apps. In 1995, PictureTel announced the...
conferences

Four Upcoming Automotive Retail Conferences and How to Maximize on Your...

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Imagine attending an event that allows you to network, learn, and market your brand all in one place. Conferences allow you to do all...
PTG365

How These 3 Former Automotive Managers Joined Forces to Offer a...

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CBT News sits down with Brandon Medford, Dave Obaseki, and Eric Whitehead, founders of PTG365. These men have dedicated their company to making the...

How to Out-Perform the Competition in Digital Retailing – Tim Cox,...

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 Digital Retailing is the latest and most talked about trend dominating the auto retail industry. But what does digital retailing really encompass, and how...
events

How To Measure the Return On Investment For Automotive Events

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Perhaps you’re trying out your own marketing plan or you might have hired an out house agency to develop a comprehensive marketing plan for...
walk-around videos

How to Use Full-Motion Walk-Around Videos For Dealership Inventory

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It's no surprise that marketing trends come and go at a fast pace. The latest and greatest trend to grace dealerships these days is...
vendors

7 Tips For Evaluating Your Vendors

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Any business owner will tell you that the success of their business depends greatly on both the vendors and suppliers that they choose. While...
Facebook

Facebook Launches Two New Marketing Tools to Help Dealers

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For years, Facebook has recognized the impact and influence it has on the interactions between car dealers and potential car buyers. The social media...
education

Making an Investment in Education

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On today's episode of Auto Marketing Now, Brian talks about how making an investment in education can help your digital marketing efforts flourish.
millennials

Automotive Marketing to Millennials: Important Lessons From a Survey of Over...

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Although it took them a while, millennials have finally entered the retail auto market, and they’ve entered in force. According to industry research, 35%...