Tag: magazine
Prepping For A Sale
How to Get Your Dealership Ready
By: Lauren Anderson
In our last installment we focused on the reasons why a business owner might wish to undertake a...
Want Millennials to Buy From You?
Video Marketing is Key.
News flash: Millennials are finally buying cars! The generation that was once written off as disinterested in driving is now responsible...
Want more leads…give your guests a nudge!
Tips to Turn Views Into Sales
By: David Kain
Over the past two years I have heard consistently from dealers that their websites are less productive...
Do You Have a PIP?
This Profit Plan Gets Results
By: Don Reed
I’m guessing you may have no idea what a PIP really is so before I get into the...
Gifting Prepaid Maintenance Marketing Promotions
Bottom Line Benefits Drives Retention and Healthier Service Volumes
By: Ryan Williams
We all know that having skin in a game keeps our attention. Freebies, though...
e-Menu is Pioneering the March of Digital F&I Advantages
Helping consumers assess risk that drives aftermarket sales
By: Jim Maxim
Last year, our company pulled data from 270 Fiat Chrysler Automobiles dealers using leading e-menu...
Three Steps to Balance Reinsurance and F&I Goals
Know Your Products and Risks
By Rick Christensen, Vice President, Product Development
It is widely known in the retail automotive space that reinsurance is an excellent...
Muscle Memory Management
How to Get it Right Every Time For Each Customer
As a young man growing up in Boston, my father used to take me to...
The Power of Goals And Managed Measurement
Want to Get Something Done? Measure It!
By: Michael Roppo
When goals are measured and managed, performance and profitability improve intentionally. Goal Setting, measuring and...
Best Practices for a Compliant Service Department
Let’s face it – service customers can be really hard to please sometimes. Despite the best efforts of dedicated dealership fixed-ops professionals, auto repair-related...