Tag: magazine

By uniting sales and service, you’ll keep from customers falling between the cracks and in turn, create a loyal base of satisfied buyers. BY...

BDC approach just makes younger buyers who crave continuity deal with more people. BY KIRK MANZO Insanity is often defined as doing the same thing...

BY STEVE HOWARD According to a study by AARP and J.D. Power, 62.3 percent of all new vehicles are purchased by buyers over 50. People...

BY JEFF COWAN Anyone who knows me knows that my first love outside my family is for “The Greatest Spectacle in Racing– The Indy 500.”...

Impress both the buyer and her companion to improve dealership sales. BY ANNE FLEMING When buying a car, 54 percent of women bring someone with...

Not everyone is chosen to be a leader, but those that are realize their success lies in the success of the people they lead....

Going beyond the current BDC model and creating a business development dealership makes all employees accountable for growth in sales and service. BY DAVID...

Great ideas don’t get magically implemented. Pick your sessions carefully, and plan how to push through the best suggestions. BY GLENN PASCH Each month, car...

Bernie Moreno, founder and president of the Bernie Moreno Companies, draws upon his days with Saturn Corp., to build Ohio’s largest luxury auto group....

62.3% of all new vehicles are purchased by buyers over 50 *1. People 50 to 68 are known in the marketing world as Baby...