Tag: magazine-marketing
3 Simple Google Tools That Every Dealer Should Be Utilizing
Utilizing free analytic tools can simplify a dealer’s approach to digital marketing. BY AMY FARLEY
Henry Ford once said he knew that half of every...
Strategy Before Tactics When It Comes to Facebook
When deciding whether to have a separate Facebook account for business and personal, it’s best to examine your marketing goals. BY KATHI KRUSE
I’m not...
Make the Most of Your Marketing Dollars
Paying close attention to three key areas could prevent you from wasting 20 percent or more of your marketing budget. BY GLENN PASCH
You could...
Using Customer-Centric Websites to Boost Sales
Forward-thinking dealers will utilize improved technologies to turn website visits into increased sales. BY DENNIS GALBRAITH AND GINO CIPPERONI
Dealers hear a great deal about...
Your Post-NADA Vendor Checklist
What to look for when choosing the best marketing vendors for your dealership.
BY AMY FARLEY
If you’re like many dealers across the country, you recently...