Tag: Jon McKenna
CBT News – August 11, 2015
On today's show:
- Jon McKenna explains why the "3 month window" is important for your advertising
- Sales Tip of the Day with Chris Rollins on...
CBT News – July 28, 2015
On today's show:
- Jon McKenna, Managing Editor for Car Biz Today Magazine, gives readers a preview of what to expect in the August issue
-...
CBT News – July 14, 2015
On today's show:
- Car Biz Today Magazine Managing Editor Jon McKenna discusses what you can expect from the July issue of the magazine
- Sales...
Dealer Pricing Transparency And TrueCar Are Debated Without NADA On The...
Some dealers wonder why main trade association doesn’t take a more prominent role, but NADA prefers a back seat here. BY JON MCKENNA
Back in 2013,...
The Huge Cox Buyout Of Dealertrack: What It Means To Dealers
Market participants expect greater simplicity for customers, but also more aggressive marketing and pricing. BY JON MCKENNA
The price tag for Cox Automotive Inc.’s planned...
Keeping Tabs On What Your Dealership Might Be Worth Today
Owners can try their own valuation calculations to estimate possible price tag in a hot deal market. BY JON MCKENNA
As any exec in the...
Foreign Models Account For 50%-Plus Of Vehicle Sales In 2/3 Of...
Foreign Models Account For 50%-Plus Of Vehicle Sales In 2/3 Of States. BY JON MCKENNA
In which states have dealerships selling foreign cars grabbed the...
A Smarter Cardinale Group Emerges From Disaster
Its execs are confident that devotion to key metrics and sophisticated digital marketing will help company thrive. BY JON MCKENNA
Cardinale Automotive Group has carved...
