Tag: Glenn Pasch

Auto retail marketing strategies are continually moving towards an omnichannel approach, equipped with video, paid ads, and social media engagement. These concepts can be...

Today on CBTNews.com - Monday, December 16th, 2019: How Dealers Can Navigate Complex Marketing Strategies in 2020 Auto retail marketing strategies are continually moving towards an...

On today's Tip of the Day, Glenn Pasch talks about the "virtual showroom" and how you should be preparing your salespeople and/or your BDC...

Employee turnover costs your dealership a lot in terms of production and lost revenue. Want to improve by attracting the top employees? Glenn has...

CBT News Week In Review for Friday, November 29th, 2019: How to Identify and Close Gaps in Your Reconditioning Process - Dennis McGinn and Scott...

Jim recently caught up with Glenn Pasch, auto marketing expert, and CEO of PCG Digital. They discussed the importance of re-evaluating your dealership's marketing team...

Today on CBTNews.com - Thursday, November 28th, 2019: Evaluating Your Dealership's Marketing Team and Advertising Spend - Glenn Pasch, PCG Digital Jim recently caught up with...

On today's Tip of the Day, PCG Digital CEO Glenn Pasch explains how to effectively utilize your digital retailing tools by educating both customers...

 Whether it's between two team members or a team member and a customer, friction is never a good look for your dealership. Glenn Pasch...

 Glenn Pasch offers a helpful tip to determine how efficient your salespeople are, in the CBT News Tip of the Day. VIDEO TRANSCRIPT:  Hi, Glenn Pasch...