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geofencing

The value that geofencing marketing can bring to car dealers

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Digital devices have helped usher in a change in how auto dealerships determine marketing plans. The national experience over the past year has pushed...
geofencing

Geofencing: The Marketing Technique Other Dealers Use Against You

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The concept of geofencing might’ve started as a GPS-based tracking application but it became a marketing technique soon after. The idea is simple: choose...
geofencing

How dealerships can use geofencing strategies to target customers

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As dealerships enter into their next quarter of the marketing plan, many think creating a new marketing campaign is not in the budget. Especially...