Tag: fixed ops
How to improve compliance in your auto dealership’s service department
When you discuss automotive compliance, you automatically think about regulations over the F&I department or with selling new cars. However, there are just as...
3 ways to improve your auto dealership’s service advisor turnover
In the NADA Dealership workforce survey, it was revealed that two of every five service advisors would leave during the year. With a near 40% turnover...
Alternative communication from service advisors provides a more convenient customer experience
To the Editor:
As someone whose role it is to bring the family vehicles in for service, I feel Brian hit the nail on the...
Ensure your technicians feel appreciated for increased productivity
Dealership culture tends to take the technicians for granted and overlooks many of their efforts, but this isn’t the way to retain mechanics. According...
How your fixed-ops department can turn service patrons into life-long customers
On today’s show, Lee Harkins joins host Jim Fitzpatrick to discuss the latest trends in fixed-ops. Harkins is the President and CEO of M5...
How to optimize your marketing processes for a digital retailing platform
On this episode of Auto Marketing Now, auto marketing expert Brian Pasch discusses the growth of digital retailing and its impact on marketing optimization....
Dealing with objections for service repairs
There’s no questioning how busy service advisors are, day in and day out. As the frontline workers in after-sales service, it falls on them...
Are fixed operations financing options necessary?
According to AAA, the average vehicle service invoice cost is now between $500 and $600 in the US. That pricing has been exacerbated by the pandemic...
How to position your fixed ops department for maximum success in...
Fixed-ops practices in 2021 look a lot different than they ever have before. Here to talk about the fixed ops strategies that have evolved...
Five types of customer data that you should take from fixed...
According to Cox Automotive, 49% of a dealership's profits come from the service department. It's clear that fixed ops have evolved into a significant profit center for car...
