Tag: females

Females make up over 65% of your daily service department customers, and their buying habits and decision making is vastly different from the average...

In celebration of International Women's Day, meet a few of the high-profile female leaders who are closing the gender gap in the male-dominated automotive...

By NICOLE RAZ LAS VEGAS REVIEW-JOURNAL The majority of exhibitors and attendees at the Specialty Equipment Market Association trade show in Las Vegas were men, but...