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Facebook

How Facebook Awareness Campaigns Affect Your Audience

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We’ve all heard about Facebook advertising.  One strategy you might not be aware is awareness ads.  Glenn explains how an awareness campaign can impact...
Facebook

Facebook Auto Listings

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On this week's edition of Auto Marketing Now, Brian Pasch discusses the recent announcement from Facebook about expanding their marketplace with auto listings and...
Facebook

Facebook Helps Dealers Generate Leads With New Dynamic Ads

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If Facebook were a country, its population of two billion would make it the largest in the world. Similar to Google’s internet domination, when...
service to sales

Laura Madison: Are you taking advantage of service to sales opportunities?

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While your focus is on the sales floor, waiting for customers to walk in, customers are rolling in all day in service. According to...
Facebook

Stop treating Facebook Advertising like Google Adwords

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When it comes to Facebook marketing, are you treating Facebook advertising like Google Adwords?  Brian says stop!
newscast

Driving more Hispanic car buyers to your dealership | Why No...

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On today's CBT Newscast for Friday, September 7th, 2017: Ricky Lopez on driving more Hispanic car buyers to your website and dealership Ricky Lopez, CEO of...
Facebook

Building a Great Social Media Presence (Part 1) – Facebook

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Social media has completely changed the way businesses run. It allows companies to have a more effective channel through which they can create connections...
digital advertising

Reaching millennials who will never visit your website

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Rebecca Salinas had a conversion problem. As the internet manager of Ford of West Covina, she knows her digital strategy constantly needs to evolve...
Facebook

How to Use Facebook Live in Your Dealership Marketing

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Back in the summer of 2015, Facebook rolled out a new feature, called Facebook Live. Facebook Live is a live-streaming application that lets anyone...
Facebook

Facebook Messenger for your Dealership

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With over 1.94 billion monthly active Facebook users, it has become the most widely used social media across the world. Facebook has many usages...