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deep linking

How AutoCenters Dealer Group Uses Deep Linking to Clear Their Lots

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Getting views on your inventory is the objective of digital marketing. It's even better if those views turn into foot traffic for your dealership....
newscast

How to Get Organized with Social Engagement | Improve Your Company’s...

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On today's CBT Newscast for Tuesday, June 20th, 2017: How to Get Organized with Social Engagement Joe Gumm sat down with Force Marketing's Steve Hardy to...
Steve Hardy

Creating a Digitally Savvy Sales Team – Interview with Stephen Hardy

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Joe Gumm sat down with Stephen Hardy, Digital Marketing Specialist at Force Marketing to discuss his recent content series for CBT News entitled, "Turn...
emails

What It Takes to Get Your mails opened?

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  On this week's Kain & Company, David talks about strategies for your internet and BDC operations, specifically email follow-up. David has found that dealerships...
lead capture

Lead Capture Vs. Engagement on your dealership website

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Joe Gumm recently sat down with Ilana Zur, Head of Business Development at AutoLeadStar to chat about Lead Capture vs. Engagement. Ilana Zur leads Business...

How is your engagement?

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Cory Mosley: How is your engagement?  Is it more of an all day process or something that’s on a piece of paper from a...

Interview with Digital Marketing Expert and Speaker Ilana Zur

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Joe Gumm sat down with Ilana Zur, Head of Business Development at AutoLeadStar to chat about her session at the 2017 CBT Automotive Conference. Ilana...