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Ken Kraft Cox Automotive dealer experience

How Cox Automotive is helping dealers address key retailing issues in...

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After peaking in 2020 in part because of digital retailing, customer satisfaction declined for the second year in a row, according to recent Cox Automotive research....
Cox Automotive technology

Cox Automotive continues to push the boundaries of new technology —...

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Cox Automotive is committed to enhancing its products to facilitate faster vehicle transactions and provide consumers with a seamless online-to-offline experience. At this year's...
Amazon Ads electric cars

Marketing tips for electric cars and alternative-fuel auto advertisers

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From microchips to lithium batteries, technology is revolutionizing the future of ground transportation. Electric vehicles (EVs) have now become top of mind for many...
connected consumers automotive

Understanding automotive connected consumers | Amazon Ads

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As digital advertising capabilities continue to grow, automotive advertisers are off to the races to optimize the right marketing strategies to connect with future...
desking manager deals

6 things your desking manager should do today

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In today’s retail environment where demand far outstrips supply, desking managers haven’t had to put together too many complex deals. After all, customers don’t...
mystery shop

How often should you mystery shop your car dealership?

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Mystery shopping is one of the most effective ways to identify areas where your team and processes are succeeding, and where they’re falling short....
Facebook Marketplace

New Facebook Marketplace rule restricts business pages from listing cars

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Facebook’s parent company, Meta, has recently made some changes that will affect car sales on its Facebook Marketplace platform. According to a recent support...
merchandising

6 helpful tips for effective online vehicle merchandising

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With online selling and buying at an all-time high, businesses across all industries must find ways to be more successful in online inventory merchandising....
auto financing

How to leverage digital transformation to improve auto financing processes —...

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The auto retail industry is undergoing unprecedented digital transformation and technological innovation. More than ever, customers looking to buy a new or used car...
online car sales David Lewis

Is your dealership truly equipped to sell cars online? — David...

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Today on CBT Now, we’re pleased to welcome back David Lewis, President and CEO of David Lewis and Associates and the host of the...