Tag: digital retailing
Your Top Digital Strategy for 2020 is in the Dealership
Digital retailing continues to gain ground within the automotive industry. We’ve all seen the news stories sharing the growth of online transactions and new...
Assessing 5 Major Auto Retail Trends with Steve Finlay, Editor of...
In years past, a common criticism the auto industry has faced is that it’s stuck in the past or slow to innovate. However, industry...
Creating a Brand Promise
On this week's episode of Auto Marketing Now, Brian Pasch of PCG Companies discusses how critical it is to create a brand promise if...
Best of 2019: How Sellers Auto Group Increased Sales With the...
Every dealer is always looking for new and innovative strategies to increase their sales. And while there are many ways to do it, our...
2020 Best Practices: The Importance of Personalizing Your Customer’s Buying Experience
As 2019 quickly comes to a close, dealers’ sights are now set on finishing the year strong and setting up solid expectations for the...
Effectively Using Digital Retailing Tools
On today's Tip of the Day, PCG Digital CEO Glenn Pasch explains how to effectively utilize your digital retailing tools by educating both customers...
Bill Wittenmyer Discusses CRM Management, Growing Your BDC, and the Impact...
On today’s show, we welcome back Bill Wittenmyer, partner and Vice President of sales and operations for Elead CRM, a CDK Global company. Jim...
Practical Solutions to Help Dealers Solve Their Most Frequent Digital Retailing...
On today’s show, we’re pleased to welcome back Mo Zahabi, Senior Director of Product Consulting at Cox Automotive. In this segment, Mo and Jim...
Are You Out-Performing the Competition in Digital Retailing?
Digital retailing in the automotive space is an unavoidable force that must be reckoned with. For many dealers, it is a sink or swim...
Approaching Digital Retailing Challenges
On this week's episode of Auto Marketing Now, Brian Pasch talks about some of the retailing challenges that dealers and vendors face when trying...
