Tag: digital retailing
How digital integration has affected F&I profits at the dealership level...
Today on CBT News, host Jim Fitzpatrick is joined by Chad Ammons, Vice President, Global & Digital Experience for Assurant. Ammons joins the show...
Building trust with online car shoppers through transparency
For most car dealerships, building trust with car shoppers has proven to be a major obstacle to overcome. According to the December 2020 Honesty...
How digital retailing adoption has allowed auto dealers to streamline the...
What are the top priorities for F&I offices in the current automotive market? Today on CBT News, we answer this question with Scot Eisenfelder,...
Measuring the success of digital retailing tools with Google Analytics
On the latest episode of Auto Marketing Now, host Brian Pasch shows dealers how to inspect their website to see if digital retailing tools...
Dealer Advantage: How to offer flexibility to car shoppers & maximize...
In this episode of the Dealer Advantage series, Lori Wittman, SVP Dealer Software Solutions, Cox Automotive and Kevin Frye, Marketing Director for Jeff Wyler...
Digital car shopping and buying is the NOW!
We all know that 2020 brought many changes which created enormous shifts in consumer habits and behaviors. These shifts had a major impact on...
Tekion founder Jay Vijayan discusses the company’s latest partnership with GM
Tekion is one of many companies that is providing innovations to the DMS landscape. The company recently announced a partnership with General Motors to...
How car dealers can use small wins to spark big growth...
Today on CBT News, Gary Barbera joins the show to reflect on 2020 in automotive and to look ahead to the challenges facing car...
Carvana betting on online car sales with $500 million investment
The second-largest online auto retailer Carvana highlighted plans to invest another half-billion dollars into its business model. The massive investment comes after a very...
OfferLogix is leading the way in lease and loan payment advertising...
Digital Retailing is changing the way car buyers envision the car-buying process. As digital retailing becomes more popular with consumers, it will be crucial...