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On today's episode of Marketing Matters, Colin Carrasquillo sheds light on an overlooked aspect of dealership management—your website

Why regular website audits are essential for dealership success – Colin...

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In this episode of Marketing Matters, Colin Carrasquillo, Digital Marketing Director at Nielsen Automotive Group, sheds light on a critical yet often overlooked aspect...
This transformation has made life easier for both flyers and airlines, and it should be a model for all sorts of businesses.  

From paper to pixels: the new era of digital vehicle titles

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Remember the paper boarding pass? When commercial flight began a century ago, a plane ticket was a paper tag handwritten by an airport desk...
declining satisfaction

J.D. Power Customer Service Index reveals declining satisfaction, names Lexus as...

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In the latest J.D. Power Customer Service Index study, buyers again reported declining satisfaction, the first year-over-year drop since 1995. The negative trend in the...
pain points

Pain Points: Buyers have changed and dealers should too

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Dealers understand the importance of excellent customer service more than anyone. But under the influences of technological advancements and financial crises, consumer needs have...
Greenfield

Automotive tech innovations present new opportunities for M&A — Steve Greenfield

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Dealers want to be sure they are making the right investments for their business, which is why on this episode of CBT Now anchor...
cybersecurity threats, cyberattacks

Experts warn OEMs and dealerships both at risk for cyberattacks

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Researchers and experts are increasingly sounding the alarm over the auto industry's vulnerability to cybersecurity threats, which can place business operations and sensitive consumer...
Uland Osten

Using digital tools to simplify business operations without sacrificing the customer...

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As digitization becomes standard practice in dealerships, storeowners can often feel overwhelmed by the number of tools available to them. Greg Uland is the...

Best practices for improving efficiency and transparency in digital retailing —...

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The last two years have been transformative for the auto industry, and 2023 promises to be no different. With the proliferation of digital retail,...
used car market Monthly wholesale & SAAR prices decline in first half of October.

What changes can dealers expect to see in the used car...

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A crystal ball look into the 2023 used car market will be cloudy as this part of the industry responds to more stable new...
Tim Cox CarNow co-founder and SVP of sales

How CarNow is upping the digital retailing game for dealers in...

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The number of software solutions and technology platforms promising to revolutionize the dealership experience can be overwhelming to sift through as a storeowner. Tim...