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Car Buying

Customer Experience Must-Haves in the Car Buying Process

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Jim Fitzpatrick of CBT News sits down with Chris Snellgrove, President of Digital Media Nation, to talk about what businesses and dealerships can do...
email

Video Email Boosts Engagement and Personalizes Transactions

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Technology is coming up with new ways to interact every day. One feature that could be considered a communication dinosaur these days are emails....
Co-op Advertising

Dealers & Co-Op: Usage, Attitudes, Obstacles

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There’s a Place for Digital Marketing in Co-op Advertising By Gary Galloway In last month’s article, I discussed the dealership surveys, interviews with brand managers and...