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Google Search

New Software and Tools To Help You Analyze Your Google Search...

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It’s unarguable that Google has aided us to advance our businesses and reach where it was not possible before. However, it’s inevitable that with...
marketing

Is Your Digital Marketing Plan Reaching its Full Potential?

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The NADA Show 2018 is quickly approaching and companies cannot wait to introduce what they have been working on over the last year to...
2018 Digital Marketing Playbook

2018 Digital Marketing Playbook (Part 2)

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  On this week's episode of Auto Marketing Now, Brian Pasch continues his series going over some of the highlights of the 2018 Digital Marketing...
vendor perks

Guess Who Foots the Bill for Those Vendor Perks?

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The area rep for Vendor X, a digital marketing provider, just drove away from your dealership with your internet manager in the passenger seat....
digital marketing

Five Marketing Metrics Dealers Should Pay Attention To

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In the midst of managing customer service, the finance process, service departments, and overall dealership operations, it is easy for marketing to fall by...
newscast

How to Structure your Dealership for Online Auto Sales in 2018...

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On today's CBT Newscast for Wednesday, December 20, 2017: How to Structure your Dealership for Online Auto Sales in 2018 Joe Gumm speaks with Mark Rikess,...
Dealer.com

Selling Quality Inventory by Increasing Your Consumer Reach

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According to Andy MacLeay, Director of Digital Marketing with Dealer.com, eliminating quality inventory on your lot might mean finding an effective marketing campaign that...
digital marketing

2018 Digital Marketing Playbook

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On today's episode of Auto Marketing Now, Brian Pasch goes over the 2018 Digital Marketing Playbook, a check-list of 100 marketing tips designed to...
Steve Greenfield

Steve Greenfield: How Dealers can Sell Cars with Digital Marketing

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Steve Greenfield, CEO and Founder of CompetitorPro and winner of the 2017 DrivingSales Innovation Cup for VinFactor, sits down with Joe Gumm of  CBT...

How Dealers can Sell Cars with Digital Marketing | GM: Smoothing...

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On today's CBT Newscast for Wednesday, December 6th, 2017: Steve Greenfield: How Dealers can Sell Cars with Digital Marketing Steve Greenfield, CEO and Founder of CompetitorPro...