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Gary Vee

Gary Vaynerchuk, 2017 CBT Conference keynote presentation

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  New York Times bestselling author and social media expert Gary Vaynerchuk joined CBT Automotive Network on Wednesday March 8th to headline the CBT Conference +...
lead capture

Lead Capture Vs. Engagement on your dealership website

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Joe Gumm recently sat down with Ilana Zur, Head of Business Development at AutoLeadStar to chat about Lead Capture vs. Engagement. Ilana Zur leads Business...
Automotive Engagement

Automotive Engagement Conference

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A seven-city national tour showing dealers how to measure consumer engagement to eliminate advertising BOTS, BLUNDERS, and BLOAT in their marketing investments. To find out...
digital marketing

How dealers sometimes lose focus with their digital marketing dollars

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CBT Founder and CEO Jim Fitzpatrick sat down with Brian Pasch, Founder of PCG Companies, to chat about your dealership’s digital marketing direction and...
Mary Barra

Daily Newscast: Mary Barra on making vehicles more affordable, remaining focused...

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In today’s CBT Newscast for Monday March 20, 2017: What does it mean to be successful with retail customers? Interview with Stephen Smith from Cox Automotive The...
Dealership IT Online Strategy

Daily Newscast: GM offers Unlimited-data hot spots, your dealership’s IT strategy...

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  In today’s CBT Newscast for Friday March 17, 2017: Why vehicles with wifi are the future sales opportunity GM is now offering prepaid unlimited-data "hot spots";...
facebook analytics

Facebook Ads Can, and Must, Be Measured

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It is often said that 50% of marketing works, you just don't know which 50%. When it comes to Facebook ads, nothing could be further...
Digital Marketing

Brian Pasch: Is your dealership using video to capture the local...

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Brian Pasch: Is your dealership using video to capture the local market?